PPC

Link YouTube AdWords

Linking YouTube channels to PPC AdWords

Why linking –

  • Helps you access additional video view statistics, call-to-action (CTA) overlays, and re-marketing & engagement statistics such as earned views
  • You can link more than one AdWords for video account to your Youtube channel and vice-versa

Features Available or not, while linking Youtube channel to Adwords account –

  • Available are; view ad completion rates of videos
  • Available are; create call to action overlays on video
  • Available are; create remarketing lists
  • Available are; view earned actions from videos and video ads
  • Unavailable are; doesn’t give the Youtube channel owner control over the Adwords account
  • Unavailable are; doesn’t let the advertiser add, edit or delete videos from Youtube channel

 

Link Youtube Channel to Google AdWords Account –

  • Sign-in Youtube Channel
  • Click “My Channel”
  • Click “Video Manager”
  • Click Channel, and then Advanced
  • Click “Link an AdWords account under Link AdWords for Video account
  • Paste “Customer ID” & click “Next”
  • Assign a name & set permission for features
  • Click Finish

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