PPC Google AdWords Course


Motto: “Create Experts in Pay Per Click Google AdWords”


Pay Per Click training course is a 70-hours course duration program designed with one goal in mind: To make you a better PPC Google AdWords professional

This PPC Google Adwords training course covers everything you need to learn from basics of Google AdWords to keyword research, keyword categorization, campaign structuring, adcopy creation, quality score, account set up, campaign management, optimization & reporting, Google Analytics for PPC, Display Advertising, Remarketing, Shopping Ads, Video Ads & Excel techniques too.

This Pay Per Click Google AdWords certification course features the most current topics taught by Ranjan Jena, a Google AdWords PPC Trainer who is a real-time practitioner in PPC certification course with total 13 years in the Digital Marketing industry (while 7 years in digital marketing training experience).

Live PPC Google Adwords Projects – Real-time PPC campaign management with excel test & techniques, analytic thinking towards Digital Marketing PPC AdWords campaigns. Upon completion, this project becomes your case study either for job success or for your own business strategizing. Each class is conducted in 1-1 informal consultation style with live case studies and projects. Upon completion, you will be equipped with how and where to begin in Google PPC AdWords. You would be confident to compete with any experienced or experts in the PPC industry in managing any small/medium/big Pay Per Click projects.


PPC Google Adwords training certification objective:

• This Google Adwords course will look at the key considerations for PPC marketers starting from PPC basics to advance optimization skills while helping you get proficient in Typing, Excel techniques & Analytical thinking.

• This PPC course will run through different PPC tools including Keyword Planner tool, Google Analytics etc.

• Provide guidance to think through advanced web marketing strategies with a global and local perspective.

ranjan jena's training program essentials

PPC Google Adwords training syllabus:

• Introduction to PPC both Search & Social

• How PPC Works & Different PPC Mediums

• PPC Client Interaction Points

• Website Analysis & Auditing with Competitor Analysis

• Keyword Research & Keyword Match Types

• Adcopy Research & Creation

• Campaign Structuring & then Account Set-Up

• Importance of Conversion Tracking Code & Implementation

• Search & Display Network Campaign Creations

• Display Remarketing

• Keyword Bidding & Optimization Technique

• Campaign Management Techniques

• Executing Analytical thinking towards your PPC Adwords Account

• Support/guidance on campaign management

• How to use Excel techniques for quick analysis conclusion and fast execution

• Video, Shopping & Dynamic Search Ads Campaign Creation & Strategizing

• Feedback classvery classes, Students giving presentations on different topics to overcome stage-fear & Regular assignments


How to apply for PPC Google AdWords Training:

• Contact Ranjan Jena | +91-7760969452 | info@emarketeducation.in | Bangalore, India | www.emarketeducation.in


Upon completion of Google Adwords certification course, students will be;

• Not a fresher anymore, but an expert fresher able to take up Google Adwords account management from day 1 of job career

• Confident in typing & Excel Techniques execution

• Proper Analysis of Campaign Performance for a Small/Medium/Large Pay Per Click Accounts with ease

• Proficient in generating reports for Managements & using Analytics Tools to improve Campaign Performance

• How to strategically think towards your Business Objective with PPC Actions

• Forecasting of Budget/Performance metrics

• Better Keyword Research

• Creation of Adcopies

• Different Optimization Techniques

• How to use different PPC Tools?

• Improve presentation skills, personality development essential for a PPC Marketer


Who should attend PPC Google Adwords certification Course?

• Students/Freshers

• Offline Marketer’s

• SEM / PPC Analyst

• Non-Digital Marketer

• SEM or PPC Freshers

• Sales & Marketing Professionals

• Start-Up Organization willing to introduce Digital Marketing

• Product & Brand Managers

• Web Designers & Developers

• Candidates confused in deciding on a job career can take this as their future career

• Small Business Owners, Start-Ups & Entrepreneurs targeting for Instant Visibility

• Passionate to get-in Online Marketing Industry


PPC Google AdWords Course benefits;

After completion of the PPC training mainly Google Adwords, students should be able to demonstrate the proficiency in managing a small or large PPC account from a list of 100 to Lakhs keyword campaign. Help businesses & companies grow with Pay per Click advertisement. Confidence to develop comprehensive Pay Per Click Adwords Advertisement campaigns and strategies to drive traffic, and convert potential customers to leads or sale.

P.S. Past PPC Adwords Bangalore Students Testimonials

PPCWorkshopIndia Videos

PPCWorkshopIndia Pictures



PPC Google AdWords Training Fee:

  • PPC Google Adwords course – Rs. 30,000 / Person (includes MS-Excel & Google Analytics explanation from PPC point of view)
  • Google AdWords Certification (Min 4 Google Modules i.e., Fundamental, Search, Display & Video)








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  • This PPC Google Adwords training course covers everything you need to know from learning basics of Google AdWords to keyword research, keyword categorization, campaign structuring, adcopy creation, quality score, account set up, optimization & reporting, Google Adwords Editor, Google Analytics for PPC, Display Advertising, Remarketing, Shopping Ads, Video Ads & Excel techniques too.