Digital Marketing Course

Digital Marketing Training Course

Digital marketing budgets are expected to increase steadily during the next few years, while India being one-of-the-top emerging market in Digital Media prospects. This is good news for those of you hoping to break into the digital marketing industry.

Whether you’re passionate about Search, Email, Social Media, Mobile, Video or other area of digital marketing, there are few ways you can do to prove your worthiness to prospective employers with Digital Marketing being the top.

Get a head start! Enrol now for Digital Marketing training course at eMarket Education to enhance your career opportunity in digital marketing business.

In-depth Digital Marketing course for all. Reasons to join for Digital Marketing training institute with eMarket Education;

• Get trained in online marketing by experts with more than 10 years in the industry
• Live Practical Sessions by expert trainers
• Weekly once, revision of all topics lessons covered in the given week, and get feedback on your performance and improvements
• Theoretical and practical oriented classes on Live-projects for each students with trainer’s guidance and mentoring. Extensive    practical hands-on-experience for best learning, adapting and expertise in 150 Hours.
• Course Handbook for reference
• Max 5 students in a Batch
• Class rooms with Wi-Fi
• Final Examination at the end of the course sessions for achieving a completion certificate
• 120 Hours duration: INR 50,000/- for Blogging, SEO, PPC, Social, Email. Additional, + 18,000/- if opted for Google Analytics
• 100% Job Assistance

• 100% quality learning guaranteed

 

Online Digital Marketing Training Course Outline:

BLOGGING
o Creating Blogs
o Blog layout design
o Social Button integration
o Creating Article content

SEARCH ENGINE OPTIMIZATION (SEO)
o Intro of Search Engine, Functions & Features
o Types of search engines
o Types of websites
o List of content management system & its uses
o Intro of SEO & Best Practices
o Black Hat/White Hat/Grey Hat SEO
o Website Analysis
o Competition Analysis
o Keyword Research & Implementation
o Technical Audit & Recommendation
o Back Link Analysis

On-Page Optimization
o Site Architecture
o Site Navigation
o URL Structure
o Bread Crumbs
o Meta Tags
o Anchor Text
o Alt Tags
o Optimizing Images
o Content Optimization
o Site Map HTML & XML
o Canonical / 404 Implementation Web page redirections
o Google Webmaster tools integration & monitoring
o Creation of XML / HTML & implementation
o Uses of Robot txt file & Implementation

Off-Page Optimization
o Link Anatomy
o Types of Links & Importance
o Difference Follow & No-follow
o Identifying Natural & Artificial Link Patterns
o Link Metrics
o Authority Links
o Back Link Analysis
o Links Prospecting
o Local Search listing
o Social Integration & role of social media for SEO
o Blogs Roll
o RSS Syndication
o Link Building Tools

GOOGLE ADWORDS PPC
o Website Analysis
o Campaign Structuring
o Keyword Research & Quality Score
o Keyword Match Type
o AdCopy Creation
o Campaign, AdGroups, Keywords & AdCopy uploading
o AdWords Editor
o AdWords Account Set-up
o Campaign Settings for Search & Display Network
o Display Network Campaign Set-up
o Ad Extensions
o AdMob & Google AdWords Express
o Remarketing
o Analysis & Reporting
o Optimization Techniques

SOCIAL MEDIA MARKETING (SMO)
o Social Media Branding, Engagement & Management
o Facebook, Twitter & LinkedIn Branding strategy
o Social Media Advertising
o Social Media Analytical Insights, interpretation and actions

EMAIL MARKETING
o How to create email marketing campaigns?
o Best Practices – Email campaigns
o Optimization & Reporting

 

Upon training completion of Online Marketing course, candidates will be;

• Confidently pursue, a career in Digital Marketing
• In-depth understanding of all Digital Marketing channels
• Proficient in both theoretical and practical knowledge
• Creating strategic plan for your Digital Marketing team
• Decide on important metrics and dimension to measure revenue or ROI
• Define KPIs to measure campaign success
• Last but not least, you’re much capable to manage a Digital Marketing team / take up as Team-Lead, Specialist or Project Manager role in a given Company

 

Who should attend Digital Marketing online course?

• Start-Ups or Entrepreneurs
• Offline Marketing Managers/ Asst. Manager / Supervisors
• MBA / MCA / Marketing Students
• Digital Marketing Analyst
• SEO / PPC / Analyst who wants to upgrade their career profile
• Content Strategist / Bloggers
• Anyone who wants to learn and incorporate the reality of marketing on a Digital Media platform

 

Digital Management Training Fee;

• Regular Course in SEO + PPC Google AdWords Certification + Social Media + Email Marketing – INR 50,000/-

• If opted for Google Analytics too in the course, additional – INR 18,000/-

 

Contact eMarket Education, Digital Marketing Training Institute:
Ranjan Jena | +91-7760969452

ranjan@emarketeducation.in  | Koramangala, Bangalore, India

www.emarketeducation.in | www.onlinepaidlook.com 

 

 

 

THANK YOU FOR CHOOSING US TO SHAPE YOUR CAREER

 

 





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